As I mentioned in parts one and two of this series, there’s power in funding your own movement and in having a broad base of support. When we support our own projects, we get to decide what we work on and our continued existence becomes less dependent on any single source.

As part of walking the walk here, we’re now accepting blogads in the sidebar of the YP4 Blog. We’re screening them for congruence with our values. Nonprofits, progressive blogs and socially responsible businesses? Absolutely. Soulless corporations? Not so much.

We intend blog advertising to become another intentional way to build our network and strengthen our partnerships.

As I mentioned in part 1, providing financial support for our own movements is key to their sustainability. In the words of Andrea del Moral, it can “keep us true to our visions, flexible in our goals, and relevant to the people who yearn and strive for justice.”

Sounds good, right? So how do we do it? Read on, friends, read on.

I recently read The Revolution Will Not Be Funded, published in 2007 by INCITE! Women of Color Against Violence. One of the book’s arguments is that the ubiquity of the 501(c)(3) nonprofit model limits the political left’s imagination and “threatens to permanently eclipse autonomous grassroots-movement building in the arena of social justice.”

On the heels of An Inconvenient Truth, Who Killed the Electric Car? profiles the flash-in-the-pan success and mysterious disappearance of the Electric Vehicle (EV).